Wednesday, January 4, 2012

Working with a stationer: why it's the WRITE choice ;-)



(New invitation designs from some of our favorite designers - top 2 from Smock, bottom 2 from Dauphine. We have lots of new designs and albums to check out!)

First off, let me wish you all a very happy New Year! 2012 is going to be a gem, I can already tell :) Secondly - I can't resist a good pun in our blog titles. It's my weakness. Finally, we apologize for the radio silence here on the blog this past week, but we're back on track and will be back to blogging regularly now that the holiday nuttiness has passed.

The winter months tend to be pretty bustling 'round these parts as all you blissful 2012 brides and grooms get cracking on wedding stationery. We just love, love, love working with so many couples to create the perfect paper details for their big day and our appointment schedule is already booking up fast (so call or email pronto if you need to schedule yours!).

To start things off for the 2012 wedding season, let's chat about the value of working with a stationer. It's a topic near and dear to our hearts (duh!) and one that we think is of real importance for your planning lovebirds out there.

Choosing and/or designing your wedding stationery, from the save-the-dates to the invitations to the menus and seating charts, can be a daunting task full of questions and details. Working (in person or over the phone/email) with an expert invitation retailer or designer can make the process inspirational, celebratory and seamless - the way all your wedding planning should be!

The Internet has opened a Pandora's box of available information, inspiration and services for the bride(s) and groom(s)-to-be. Scouring the 'net can be a fabulous way for the savvy betrothed to get inspiration, follow trends and begin his/her research on paper products. But, purchasing wedding stationery online can be a risky choice for many couples. Paper products are both visual and tactile; it is incredibly hard to truly know the quality of printing, paper and color from a computer screen. While the Internet has made many things easier and faster, nothing beats meeting with an expert in person to work through all the details, tips, tricks, etiquette and creative ideas that go into planning the perfect suite of wedding stationery.

There are so many benefits to working with a real, live invitation retailer or designer. Being able to meet with and speak to a real person about your specific needs, special circumstances and wishes can make all the difference in your final package. Just a few benefits include:

1. Personal Attention - Every bride and groom deserves to be treated like royalty! You only get married once, so why not enjoy each and every part of the wedding planning process? Wedding invitation retailers and designers will welcome you into their studios and stores for a personal one-on-one consultation to discuss all your stationery needs. Having the undivided attention of a stationery expert is the best way to ensure that your vision is truly understood and executed. Additionally - as with all your vendors - working with a retailer/designer means that he or she will have your back for all things paper. No invitation website is going to provide endless inspiration and tips, comb through your invitation wording and make grammatical suggestions or point out the small typo on your return address. Your invitation retailer is there to be your advocate as you navigate through the world of wedding stationery and make sure you are comfortable and happy throughout the process. Retailers are able to "talk the talk" with designers and make sure that what you hope and wish for is exactly what you get. We become friends, confidants and trusted vendors for our clients and will stop at nothing to make sure he or she is jumping for joy when his or her invitations arrive.

2. Expertise - Invitation retailers and designers are experts in all things paper. We have done it all, seen it all and have learned from each and every package that we put together. From tips on wording and design trends to tricks about assembly - invitation experts are there to help you make the best decisions for your paper products. Inviting Aunt Jenny and her ex-husband that she is now dating again? No problem - a talented stationery retailer or designer will advise you on the proper way to address her envelope! Wondering when exactly you should be asking for your reply cards to be returned? We'll explain the entire process in detail and help you schedule all the important dates along the way.

3. Personalization and Creativity - As with any wedding vendor, invitation retailers and designers spend their days working with brides, grooms and families to come up with creative, unique ways to set the tone for their big day. We have creative ideas and suggestions that you may not think of yourself - from fun DIY embellishment projects to fabulous color palates and trendsetting typesetting. A good retailer or designer will enjoy bouncing around ideas, helping you find your vision and voice and showing samples of other wedding stationery suites to get the creative juices going! No bride or groom should be limited to only a few choices in font and color for the customization of their stationery suite. With the help of a savvy invitation expert, you will be able to craft a package that truly reflects your style and the tone of your big day.

Perhaps most importantly,

4. The "see and touch" experience - Have you ever ordered a dress online that looked adorable and then had it arrive at your door with less-than-stellar construction and made of cheap fabric? Choosing any product, invitations or otherwise, online can be a tricky thing. Computer screens all show color differently (so you might look at a dress and see lime green and I might look at that same dress and see emerald) and it is impossible to judge paper and printing quality online. With clothing, you can usually return your product and get your money back. But, ordering custom wedding stationery online means those invitations can't be returned - no matter what your satisfaction level is when they arrive at your doorstep. Working with a retailer in person allows you the opportunity to touch, feel and scrutinize paper, color and printing before you make any decisions. What does 90lb paper feel like versus 110lb paper? Can you truly tell the difference between digitally printed and offset printed pieces? What color will match your bridesmaids dresses? Do you like the texture of bamboo paper? You'll never be able to answer these questions through a website. Meeting with an invitation expert will allow you the very important opportunity to see and touch various invitations and talk in detail about your questions and needs. You'll browse through albums of designs for the perfect font, hold in your hands three different weights of paper or pick an exact color from a PMS swatch-book. Really, there is no substitution for seeing things in person.

Choosing your wedding stationery is an important part of setting the tone for your event. Bring your trusted friends and family to your consultations and enjoy the entire process. The time and effort you put into the all planning and details will pay off when you finally hold your invitation in your hands for the first time. It's a pretty powerful experience!

Friday, December 23, 2011

Merry & Bright

(We're dreaming of a white Christmas. Alas, it's but a dream here in Portsmouth, NH!)

As we here at Gus & Ruby Letterpress prepare to join friends and family for various holiday celebrations this weekend, we want to take a moment to wish you, our cherished friends, customers, family and colleagues a most joyous holiday season. We hope you are enjoying the bustling streets, broad smiles, and the generosity of spirit and time that goes along with the holidays. We hope you're curling up with a cup of hot cocoa, sneaking a smooch under the mistletoe, sharing memories with those you love and reflecting on the wonderful things in your life. We certainly are.

This year and this season, in particular, we have been humbled and amazed by the kindness and spirit of our community. Thank you to each and every one of you for enriching our lives with your friendship, creativity and support. We truly appreciate it.

From the bottom of our hearts, happy, happy holidays to you and yours. May your days be merry and bright this season and throughout the new year!

Love,
Samantha, Whitney & Liz

HOLIDAY HOURS:
Friday, December 23: 10am-8pm
Saturday, December 24: 10am-4pm
Sunday , December 25: CLOSED
Saturday, December 31: 10am-4pm
Sunday, January 1: CLOSED

Tuesday, December 13, 2011

2011 Gift Guide: For a Yankee Swap ($16 and under!)

We're back! And not a moment too soon. Today, we've found you the perfect gifties for a Yankee swap, office party or grab bag: you know - fabulous, but financially prudent. ;-) These gems make the perfect choice for a swap gift: they are fun, practical, perfect for just about everyone and all under $16!

(Click to enlarge)

1. Tweeter canvas ornaments (various colors; $11)
2. Travel alarm clock ($10)
3. Divine Twine bakers twine (various colors; $16)
4. Hand-poured soy candle travel tins (various scents; $6-$14)
5. Genius Deck: 75 Riddles and Conundrums ($13.95)
6. Envirosax reusable shopping bag (various designs; $9.25)
7. Foodie Flashcards ($14)

And, believe me, this is just the tip of the iceberg as to how many perfect little gifts and stocking stuffers we have in store. Definitely worth a trip in!

Don't forget to check out our other Gift Guides here:
For Her
For Him
For a Host or Hostess
For a Kiddo

Thursday, December 8, 2011

Holiday Parties...

Hey pals,

I'll have some new product news for you tomorrow, but I wanted to take this opportunity to remind you all that the holiday season is speeding along, and we still have a handful of goodies that can help you prepare for throwing an awesome cocktail party or gingerbread making challenge right at home with all of your loved ones!

Just come into the shop and follow these simple steps:

Step #1: Grab a pack or two of invites and get them in the mail!




Step #2: Deck those halls. You're going to need some super cute fireplace matches to get that pile of logs a blazin' and letterpress printed coasters to really jazz up the table-top for your guests. Maybe adorn your door with a beautiful paper flower wreath, or use the paper poinsettia kit we have to make individual napkin rings for each of your guests. And you should probably grab a Gingerbread Architect guide too - those houses don't just build themselves, don't cha know?!





Step #3: Bake up some adorable, homemade holiday cookies and bundle them in cellophane with these beautiful gift tags! After all, who doesn't love leaving a good party with a treat for later?




Then all you have to do is get yourself all dressed up, put a big smile on that beautiful face of yours, and greet all your pals as they arrive at the door! Easy as 1, 2, 3!
:)

For more holiday party tips and accessories to get the house ready for guests, come by the shop and chat with us! We love to help dream up decorations, especially when it comes to the holidays.

Lots of love,
Lizzy





Monday, December 5, 2011

2011 Gift Guide: For a Kiddo

Happy Monday, darlings! I hope you all had a super fabulous weekend full of holiday soirees and laughter. Today, on the 2011 Gift Guide, we're helping you find the perfect treat for the kiddo(s) in your life. Shopping for children is the best, isn't it? Who doesn't love an excuse to look at toys and books and treats!

Some of our favorites this year:

(click to enlarge)

1. The Pretty Cupcake Kit: liners, flag toppers and recipe & decorating book ($19.95)
2. Talking Bubble Sticky Notes ($5)
3. Paper & Craft: 25 Charming Gifts, Accents & Accessories to Make from Paper ($18.95)
4. Oversized mechanical pencil (various colors, $2.50)
5. Watercolor postcards: a portable studio ($19.95)
6. Letterpress musical instrument notecards ($19)
7. Rubber stamp set in printed muslin bags (various styles, $19)
8. Printed canvas sunglass case (various styles, $20)

Pretty cute, if you ask me! And, as always, that's just a sampling of what we have in store. Stop in for a looksie :) And don't forget to check out our other gift guides:



Friday, December 2, 2011

make your list and check it twice...

Hi there folks!

The day's almost through, and we've been throwing all sorts of great gift ideas your way this past week - but I wanted to give a little bit of snail mail love to you all this evening! With the holidays fast approaching, everyone is scrounging for their holiday cards and trying to get everything addressed and out the door. I've wrangled up a good assortment of boxed and individual holiday cards to share with you today (some of my personal faves - both sweet and a little sassy) in the hopes of inspiring you to get your mail organized early this year. So start that list and check it twice!! It's always nice to give a shout out to your loved ones this time of year - wish them well and a fruitful 2012 :)











I must say, I'm always quite partial to the palette and quirky designs of Eggpress. Especially that "Peace and Love to All" card with the tree made from neon doves. So fab!








And these super crisp letterpress designs from Dee & Lala are always a unique take on holiday greetings. Each design is so pitch perfect and their colors are always vibrant and punchy!



We know how much you love Zeichen Press. Those three wise men are such funny guys ;)




And then there's the super hilarious Uncooked greeting cards. These keep our custies hunched over in stitches laughing all day and are always the perfect card for that someone you know...


And I love these sweet pop-out chipboard cards from Smudge Ink that act as a card until you remove the perforated ornament that's printed at the center :) So sweet!

There are so many good holiday cards to share this year, it's hard for me to pick my favorites - but this is a great start! And of course, if you're feeling rushed it's still not to late to order one of our custom stamps to expedite the addressing process! Paperwink's cut-off is December 4th - so be in touch soon if you want a custom stamp made for the holidays!

And we'll be back with more gift guides and holiday goodness next week! Thank you all, per usual for your continued kind words and visits to the shop, and we'll see you all around soon!
Lots of love,
Lizzy



Thursday, December 1, 2011

2011 Gift Guide: For the Host or Hostess

One of my favorite parts about the holiday season is being able to attend fabulous holiday parties and get-togethers with my friends and family. Is there anything better than getting dolled up to laugh, sip festive cocktails and nibble delicious bites with pals around a Christmas tree? I think not.

So, why not bring a little somethin' somethin' to the host/hostess with the mostest to show them how much you appreciate the invitation. These gems should do the trick:


(click photo to enlarge)

1. 5-piece wine-bottle accessory kit ($28)
2. Recipe cards (various styles, $14)
3. Variety pack of foodie-inspired greeting cards ($26)
4. Floral coasters (various styles, $19)
5. Sail-cloth wine tote (various styles, $28)
6. Plenty: Vibrant Vegetable Recipes from London's Ottolenghi ($35)
7. Hand-poured soy candles in holiday scents (various scents., $20-$40)
8. Environmentally friendly (and beautifully scented!) hand soap and lotion derived from biofuels ($17-$30)

Of course, we also have loads more goodies in store and plenty of stunning Thank You cards to send along post-party. So, throw on your sparkliest baubles, gussy up and we'll see you under the mistletoe!